Associate Sales Planning Manager

Reference Number: 153835
Location: 07962 US

  • Leverages insight resources to prioritize consumer and shopper needs and opportunities.

Responsible for design, implementation, management and analysis of shopper research conducted for assigned customers/categories. Develops recommendations based upon a thorough understanding of consumer, shopper and retailer insight. Speaks up, expresses point of view to team Provides unbiased recommendations to all facets of the shopping experience including: Distribution - Assortment, mix, incrementally and innovation ideas Shelving - Category, aisle, and store layout -  Define data requirements, scope and analytics in support of schematic development. Pricing - Everyday, promotion and gap optimization Merchandising - Frequency, effectiveness and cross promotion recommendations Skilled in the use of a broad set of research methods and analytic tools. Continues skill development by understanding when to engage others. Leverages leading-edge tools to quickly gain insight into assigned categories/retailers. Fosters relationships with non-traditional points of contact within the customer (i.e. marketing, insight, strategy). Provides guidance and conducts training to customer teams to broaden their understanding of the shopper, consumer and retailer.